Products

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Products

Angled Line + Smudge Brush

Angled Line + Smudge Brush

ILIA

One brush. Infinite eye looks. This dual-ended eye brush is designed for precise liner application and seamless blending. Use the angled side to create clean lines, then switch to the smudger side to soften for a smoky,…

$28

Precision Dual Sharpener

Precision Dual Sharpener

ILIA

Get to the point. Sharpen Lip Sketch Hydrating Crayon and Thru Line Waterproof Eyeliner to a clean, precise point with this custom-designed pencil sharpener. Crafted from 100% recycled plastic and durable stainless…

$8

Thru Line Eye Essentials

Thru Line Eye Essentials

ILIA

An artist is only as good as their tools. Lock in your signature look with Thru Line Eye Essentials—a tight edit of your favorite shade of Thru Line Waterproof Eyeliner, plus a dual-ended brush and custom sharpener for…

$62

The Thru Line + Limitless Eye Duo

The Thru Line + Limitless Eye Duo

ILIA

Line up and lock in your signature look with The Thru Line + Limitless Eye Duo—a versatile + customizable edit of clean , long-wear eyeliner + mascara. Hold the Line Define your look with Thru Line Waterproof Eyeliner,…

$55

The Art of the Eye Trio

The Art of the Eye Trio

ILIA

The art of the eye—made easy. Curate your everyday look with The Art of the Eye Trio—a customizable edit of clean , long-wear eyeshadow, eyeliner, and mascara. Paint Prime your canvas with an all-over wash of…

$88

The Sunscreen + Color Routine

The Sunscreen + Color Routine

ILIA

Balancing sun protection meets hydrating color with The Sunscreen + Color Routine —a customizable set of daily mineral SPF 50 + a thoughtful edit of eye and lip essentials. Your Daily Dose of SPF 50 Sun Serum Mineral…

$129

Crown Affair x ILIA—The Pink Towel

Crown Affair x ILIA—The Pink Towel

ILIA

It’s air dry season. ILIA and Crown Affair have teamed up to create a limited edition of the luxury haircare brand’s signature hair towel—in ILIA’s signature blush pink. Reduce frizz and breakage, and speed up dry time…

$59

Crown Affair x ILIA—The Out-The-Door Ritual

Crown Affair x ILIA—The Out-The-Door Ritual

ILIA

Summer is for saying yes. ILIA has teamed up with luxury haircare brand Crown Affair to curate The Out-The-Door Ritual—a trio of haircare + beauty essentials designed to keep you effortlessly ready for whatever the…

$84

The Skin Tint + Finishing Powder Duo

The Skin Tint + Finishing Powder Duo

ILIA

Soften shine—not your glow. Meet The Skin Tint + Finishing Powder Duo, a layerable complexion combo for dewy, protective coverage + a blurred, dimensional finish. Start with Skin Tint Award-winning Super Serum Skin Tint…

$92

Soft Focus Finishing Powder

Soft Focus Finishing Powder

ILIA

Your skin—through a soft-focus filter. This featherweight baked finishing powder melds with skin instantly, absorbing oil with a blurred, dimensional finish. It controls shine for 12 hours without creasing, caking, or…

$44

The SPF-and-Go Makeup Edit

The SPF-and-Go Makeup Edit

ILIA

Phone, keys, wallet—meet SPF, color, mascara. The SPF-and-Go Makeup Edit pares down your morning routine to just the essentials, for an effortless, out-the-door look in no time. Your Daily Dose of SPF 50 Sun Serum…

$105

The Complexion + Color Set

The Complexion + Color Set

ILIA

It’s the total package—protective coverage, blurring concealer, hydrating color, and lifted lashes. The Complexion + Color Set delivers a full face of ILIA in all your favorite shades. Start With Skin Tint Super Serum…

$171

The Protect + Blur Duo

The Protect + Blur Duo

ILIA

Meet your new daily drivers. The Protect + Blur Duo delivers mineral sunscreen SPF 50 + blurring coverage for a simplified, everyday routine. Start with Sun Serum Apply Sun Serum Mineral Sunscreen SPF 50, a weightless…

$72

The Skincare + SPF 50 Duo

The Skincare + SPF 50 Duo

ILIA

Everyday skincare—meet everyday suncare. The Skincare + SPF 50 Duo keeps skin hydrated and protected with two lightweight + layerable formulas. Bases Covered Start with The Base Face Milk as the perfect prep…

$98

Sun Serum Mineral Sunscreen SPF 50

Sun Serum Mineral Sunscreen SPF 50

ILIA

SPF 50 that makes your skin better. This breakthrough mineral sunscreen combines SPF 50 sun protection with a weightless feel and powerful skincare benefits. The refreshing water-burst formula sinks in on contact,…

$40

Eberjey x ILIA—The PM Set

Eberjey x ILIA—The PM Set

ILIA

Silk rituals—for a soft place to land at the end of the day. The limited edition Eberjey x ILIA PM Set combines soothing skincare + silky accessories—turning any bedtime routine into a bedtime ritual. Prep for beauty…

$112

Eberjey x ILIA—The AM Set

Eberjey x ILIA—The AM Set

ILIA

Start your day with silk rituals. The limited edition Eberjey x ILIA AM Set is a fresh edit of everyday makeup essentials + accessories that make you feel good in your skin. Step 1—Makeup That Makes Your Skin Better…

$117

The Skin Tint + Blur Complexion Duo

The Skin Tint + Blur Complexion Duo

ILIA

Customize your coverage. Meet The Skin Tint + Blur Complexion Duo—a layerable combo of makeup that makes your skin better . Start with Skin Tint Award-winning Super Serum Skin Tint SPF 40 delivers buildable makeup,…

$80

Skin Blur Serum Concealer

Skin Blur Serum Concealer

ILIA

The search for your holy grail concealer is over. This serum concealer f uses seamlessly with skin, delivering medium coverage with a blurred, natural finish. The featherweight formula self-sets for 12 hours of…

$32

The Audrey Hobert Edit

The Audrey Hobert Edit

ILIA

What does singer-songwriter Audrey Hobert do when she’s in a creative rut? She throws on a good lip combo, gets out of the house, and remembers who she is. Meet The Audrey Hobert Edit, the artist’s favorite lipstick +…

$52

The Lip + Cheek Trio

The Lip + Cheek Trio

ILIA

The best color comes in threes. Meet The Lip + Cheek Trio, a customizable set featuring three daily essentials. First, choose your favorite shade of Lip Sketch for rich, soft-matte color with 12-hour wear. The…

$88

Everyday Base-ics Set

Everyday Base-ics Set

Tower 28

Get the everyday sun protection you need + coverage you want with these 2 full-size complexion favorites ($56 value). Choose your shades.

$50

Swipe Serum Foundation

Swipe Serum Foundation

Tower 28

A sensitive-skin friendly, medium-buildable coverage, featherweight serum foundation that helps reduce inflammation and bacteria on the skin to prevent breakouts.

$36

Base Match Duo

Base Match Duo

Tower 28

Our cult-favorite, sensitive-skin-friendly Swipe Serum Foundation® glides on like serum and blurs like a filter — and now it's paired with the brush built to make it disappear into skin. Get the flawless swipe-on…

$64

Cover Story Duo

Cover Story Duo

Tower 28

Swipe Serum Concealer® covers dark circles, redness, and blemishes with a hydrating, skin-like finish — no creasing, no cakey patches. Get the brightening, blurring coverage you want and the perfect-match brush you need…

$42

JELL-O® X TOWER 28 Lil’ Pudding Mini LipSoftie Gift Set

JELL-O® X TOWER 28 Lil’ Pudding Mini LipSoftie Gift Set

Tower 28

JELL-O® X TOWER 28 Lil’ Pudding Mini LipSoftie Gift Set

$20

JELL-O® X TOWER 28 Lip Jelly Lip Gloss Gift Set

JELL-O® X TOWER 28 Lip Jelly Lip Gloss Gift Set

Tower 28

JELL-O® X TOWER 28 Lip Jelly Lip Gloss Gift Set

$24

The Complexion Match Set

The Complexion Match Set

Tower 28

Everything you need for a full-coverage, skin-first base in one set. Get the flawless, all-day coverage you want and the perfect-match brushes you need — 2 full-size complexion favorites, better together.

$106

Brush 03 - Baby Blender Brush

Brush 03 - Baby Blender Brush

Tower 28

A baby multitasking complexion brush with densely packed bristles and a rounded teardrop shape that makes blending with precision easy, leaving skin smooth and streak-free.

$18

Brush 01 - Big Blender Brush

Brush 01 - Big Blender Brush

Tower 28

A big, multitasking complexion brush with densely packed bristles and a rounded teardrop shape that makes blending easy, leaving skin smooth and streak-free.

$28

ShineOn Plumping Lip Jelly

ShineOn Plumping Lip Jelly

Tower 28

A pain-free lip plumping gloss that uses first-ever VibePlump™ technology that vibrates volume into lips — without the burn or irritation. Safe for sensitive skin.

$18

SOS Spray Duo

SOS Spray Duo

Tower 28

A soothing, purifying, and renewing toner treatment for fast angry skin relief. Use AM/PM to maintain and prevent redness and irritation. Spritz SOS anywhere, everywhere with a TSA-approved mini + a regular full-size…

$36

The Sunset Crewneck

The Sunset Crewneck

Tower 28

Like a hug from us to you. This super soft crewneck will to take you from sunrise to sunset. Made from 100% cotton, it has a comfy fleece lining to keep you warm on those early morning beach walks and cool summer…

$54

Keep-It Together Keychain

Keep-It Together Keychain

Tower 28

Never cry over losing your keys again (but it’s okay if you do). This sunset red keychain is made of a durable knit, stamped with our logo, and finished with a carabiner clip. Go hands free and wear it around your…

$16

The Grippy Socks

The Grippy Socks

Tower 28

A perfectly cut mid-ankle Pilates sock with secure grip bottoms for total control. Because it’s okay to be sensitive— just not slippery

$14